For years, Sony’s mid-range Xperia 10 series has been quietly present—reliable but rarely attention-grabbing. With the arrival of the Xperia 10 VII, however, Sony finally appears ready to step out of the shadows. This new model is not just an incremental update, but a complete refresh with redesigned hardware, thoughtful features, and even a nostalgic nod to Xperia’s past.
The most immediate change is in the design. A matte finish on the back gives the phone a premium feel while being more comfortable to hold compared to glossy plastic. But what really stands out is Sony’s decision to bring back the dedicated camera button—a feature long beloved by Xperia fans. One press, and the camera is ready to go. It’s a small but significant touch that adds both personality and practical value.
Sony has made mobile photography the centerpiece of the new Xperia 10 VII. The phone’s larger sensors are optimized for low-light performance, an area where past models have struggled. For users who care about capturing detail after sunset, this is a clear move to leverage Sony’s strength in imaging technology.
Battery endurance makes or breaks a mid-range phone, and Sony claims the Xperia 10 VII can deliver two days on a single charge. Even more impressive, they promise the battery will age gracefully, lasting up to four years without major performance loss. This kind of long-term reliability is rare in the Android space.
The display has been upgraded with a taller 19.5:9 ratio and a fluid 120Hz refresh rate for smoother animations, scrolling, and gaming. Pair that with front-facing stereo speakers, and you get a multimedia experience that feels refreshingly well-rounded in today’s market.
Powered by Qualcomm’s Snapdragon 6 Gen 3 chipset, the Xperia 10 VII promises efficient performance without sapping away battery life. But where Sony really raises the stakes is in software updates:
This kind of support is rare in the mid-range category and puts the Xperia lineup on equal footing with Google’s Pixel phones in terms of longevity.
The Xperia 10 VII will launch in September for 4999 kronor (approximately €430 / $470) and will come in three color options. It’s competitively priced—but it also lands close to rivals like Google’s Pixel 8a, raising an interesting value comparison.
With its updated design, strong photography focus, long-lasting battery, and unprecedented software support, the Xperia 10 VII feels like a statement. This is Sony reasserting ambition in the mid-range world. Yet, hovering near flagship pricing, it risks being measured against heavyweights. The real test will be whether buyers see the Xperia 10 VII as a smart, standout choice—or just a catch-up effort in an already crowded field.
👉 What do you think? Is Sony’s Xperia 10 VII the refresh the company needed, or is it still lagging behind its competitors?